May 24th 2009 5:33 PM
Categories: 
Google Webmaster Tools optimize your SEO efforts to improve your site’s visibility in Google search. It shows you how a search engine sees your website, so that you can make necessary improvements. It provides you with any errors it is experiencing on your site that reduce its visibility. It shows you how many people link to your website, how it is structured, and many more important details to drive traffic to your website.
This post covers the first four of seven reasons I think Google Webmaster Tools is essential for SEO.
The hardest part about being a Web Analyst is successfully communicating its potential. The Web Analytics Association educates, researches, and develops standards for the Web Analytics industry. More importantly it helps web analysts and internet marketers network.
Web Analytics Wednesday is the world’s largest network for web analytics professionals. It’s usually a sponsored event in a pub or similar venue that includes free food and drinks, and a great networking atmosphere for people interested in web analytics and/or internet marketing.
Here’s why I think the WAW Event in Toronto this June 3 should be fun and productive:
The global recession has created a massive transfer of wealth, probably faster than ever before. You must adapt to the rapidly changing conditions better than your competition to survive. As more people use the web, survival increasingly depends on establishing an internet presence that understands, adapts to, and meets the needs of your visitors.
It does not surprise me that Cabela’s and Amazon, two of the most successful e-retailers during this recession, understand their visitors and deliver to their needs better than anyone else.
It also does not surprise me that Web Analytics is at the core of their internet strategy. The same thing applies for the most successful internet blogs. Why? Web Analytics lets you understand your online visitor behavior and needs, to adapt to their changing needs during the recession.
Here are five ways Web Analytics helps you beat the recession:
I recently began using Twitter as a core strategy for my website, and to be honest it has blown me away. I was not expecting it to be so much fun, useful, and effective. So much so that I’ve decided to blog about it on my fourth post.
It’s potential for SEO, especially in driving targeted traffic and inbound links is huge. However, it can also be a time waster and productivity killer if you are not careful.
How do you ensure that every hour you spend on Twitter is the best use of your time for optimization efforts? Here are 5 important tips every marketer should be aware of:
You may or may not have heard about Website Analytics. Chances are if you have a website with some goals and objectives, you have. If you are not using website analytics on your website, you may as well not have one. The Web Analytics Association defines it as “measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage.”
In other words, it tells you how people are reaching your site, how they interact with it, and what they think of it. Is that important to you? It damn as hell should be, if you want to make any progress towards achieving your online goals that is.
Whether you run a business website, your own blog, or both, here are 3 top reasons you need to use website analytics.
