Holiday Parks in Cornwall
Cornwall Holiday Park has grown into one of the fantastic national associations. Generations of families, from the turn of the century onwards, have abandoned Cornwall’s cities to go for two weeks summer vacations on the British shore.
The Holiday Park needed a fairly humble beginning, basically offering accommodation, entertainment and food under one roof, more often than not around the border of a big traditional seaside town like Blackpool, Skegness or Great Yarmouth. Trevornick
These holiday parks were quite popular with families searching for cheap holidays, in a time when overseas travel was expensive and unobtainable for a big percentage of the overall public.
Nevertheless as overseas travel became more affordable Britain saw the rise of the package holiday in the 70’s and 80’s, which meant that Cornwall vacations no longer offered the value that has been such a special selling point for lots of the parks that are popular. Together with the new found competition from guaranteed sunlight, cheap accommodation, food and drink, UK holiday parks came under increasing pressure.
The challenging occasions that confronted the industry were certainly compounded by a change in understanding of the holiday park experience. When you mentioned holiday parks people began to consider the popular TV series Hi-de-Hi and never ending rounds of knobbly knees competitions, donkey rides and crimson coat style amusement. Regrettably combined with chilly and windy chalets and indifferent food!
Like most UK tourism business the independent and numerous holiday park owners began to find a reduction in the interest in their own holiday offering. The park owners came up with a number of solutions to offset the understanding and the enhance the standard of the holiday park experience.
Firstly the accommodation was updated. Customers were no longer pleased with basic facilities, therefore holiday parks spent countless improving accommodation facilities, from upgrading the standard rooms to developing penthouse apartments with plasma TV’s, four poster beds and room service. This resulted in holiday parks giving a more upmarket feel to each of their accommodation and provided customers with a far greater selection of choice.
Second the amusement offering shifted hugely. Some UK parks began to specialise in only offering specific entertainment breaks. Top comedians, shows and musical actions have begun to top the bill and themed weekends leading to entertainment like county western, 60’s revivals and dance and sport breaks.
Thirdly the traditional three meals every day offering of parks has likely seen the best change. To adapt to the change demands of holiday makers an increasing number of parks have began to offer self catering choices rather than providing half or full board and charging extra for foods. Some of the larger chain parks also have gone even further and do not offer you any catering, simply inviting the restaurants and fast food places to supply food around the Park. However, as the parks themselves have diversified, offering different things to various holiday economies, therefore has the catering, and a few holiday parks now make a virtue of how they offer three top quality foods all day.
One example of a company who stayed before the game was Potters Leisure Resort. Since Cornwall’s only Five Star Independent Park they’d been residing to high excellent infrastructure, entertainment and catering and the first costs of the project have been rewarded with a reputation for high excellent holiday park experience.
But Potters are not the only firm offering high excellent park style vacations. More and more improvements in Cornwall are building the lodge style accommodation away from the traditional holiday park centres of seaside towns. The inland lodge fashion improvements have specifically moved away in the’park’ picture and now offer champagne and hot tubs style rests in a calm and secluded rural environment. With so much innovation in the business holiday parks will continue to offer more of what exactly the holidaymaker wants and needs – a high excellent holiday experience.
Holiday Parks in Cornwall