Call Tracking allows you to monitor calls from your website and understand precisely what marketing activity brought them whether it was from another website, Google or your own paid search campaign.
So no more will you have to guess how your caller has discovered you.
Call tracking is a vital tool for any business that spends money on advertising across multiple channels. Clients with AdWords possess an intrinsic need to monitor the calls that relate to their key words, in order to understand which keywords deliver call conversions. phone tracker With no visibility of telephone conversions, it’s simply not possible to figure out if your investment from the key words on your portfolio is delivering value or not. Is just tracking AdWords telephone conversions ?
Most clients are searching to monitor not just PPC, but additionally SEO, Display, Affiliates, Social Media as well as Offline campaigns such as TV, Direct Mail, Radio, Print media & trade show traffic not to mention Bing PPC traffic. This is where the energy of a 3rd generation phone tracking system such as Call Conversions Tracking comes from, since it allows you to see your ROI for every one of these vital channels not just Google PPC. This can be essential actionable data letting you optimise the effectiveness of each of your marketing channels, crucial to the success of any business enterprise.